LIVE EVENT | BROADCAST | CREATIVE DIRECTION
Creative direction included every aspect of the creative including the initial concept to every part of the production including staging, choreography, production design, lighting, pyrotechnics, music, broadcast direction and projection design for the Guadalajara Pan American Games ceremonies. These ceremonies were showcased to a live audience of 50,000 and an international broadcast, approximately 6,000 athletes from 42 nations were in attendance.